As a leader for your user group, you may have seen some benefits and vendor offers listed throughout our site. The question that most often comes up from user groups, is how they can take advantage of these benefits. The answer is by having an Apple User Group Ambassador.

An Apple User Group Ambassador is the role assigned to one individual from each recognized Apple User Group in the Apple User Group Locator (database). Leaders from each user group choose a member from their group who will serve in this role. The Ambassador for the group serves as the link and primary contact to the Apple User Group program.

What benefits does your user group receive from having an Apple User Group Ambassador? Below is a list and links to items to  assist your groups ambassador.

Apple Sales Web (ASW) – ASW provides Ambassadors with access to the latest Apple product information, PDF print- outs, and Keynote presentation resources that you can integrate into your meetings.
Apple Sales Training Online (ASTO) – ASTO allows Ambassadors to stay up to date on Apple products and information by taking courses and earning points. ASTO courses can help you to prepare presentations for your meetings.
Apple User Group Bulletin (AUGB) – A monthly newsletter for user group leaders with a summary of the latest news, vendor discount offers and announcements for the Apple User Group community.
Apple User Group Discussion List (AUGD) – An Apple email discussion list where you can ask questions and interact with other user group leaders from around the world.
User Group How-To Articles – These are topics specifically geared towards leaders in assisting them with their user group.
User Group Vendor Discount Offers – Short-term discounts on new and proven products offered exclusively to user group leaders and members

If your group does not have an ambassador, leadership has changed, or you want to find out more about the ambassador program, a guide for user group ambassadors can be found here. If you need further assistance, visit our support site and a user group support team member can assist you.